About Glow
Our Origins in Eindhoven
Born in 2006 in Eindhoven, the Netherlands, GLOW emerged not just as a festival, but as an urban revolution. Every year, the city transforms its streets into an open-air gallery of light, featuring works by international artists connected by a completely free pedestrian route.
GLOW's First Edition in Mexico
GLOW México marks the beginning of our expansion into Latin America, born from the essence of GLOW Eindhoven. We found in Puebla, a UNESCO World Heritage Site, a unique stage where art and innovation converge to be reinterpreted through light.
A New Way to
Experience the City.
GLOW México will take place in the Historic Center of Puebla, recognized as a UNESCO World Heritage Site.
Using light as a creative language, the festival reinterprets historic buildings, plazas and streets, turning cultural heritage into a contemporary urban canvas.
The route reimagines the heart of the city through a narrative that integrates living heritage, creativity and technology, establishing a unique opportunity to position the Historic Center as a world-class nocturnal cultural stage.
